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Published On: Feb 9, 2025

Global Real Estate Marketing Software Market by Size, by Type, by Application, by Region, History and Forecast 2020-2031

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Summary
Real Estate Marketing Software is tailored to help real estate professionals (such as building owners, asset managers, agencies and realtors) market their properties to maximize exposure to potential buyers, though some products may overlap in functionality with typical marketing software.
According to APO Research, The global Real Estate Marketing Software market is projected to grow from US$ million in 2025 to US$ million by 2031, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The US & Canada market for Real Estate Marketing Software is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Asia-Pacific market for Real Estate Marketing Software is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The China market for Real Estate Marketing Software is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Europe market for Real Estate Marketing Software is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The major global companies of Real Estate Marketing Software include AppFolio, BoomTown, Constellation Real Estate Group (CREG), IXACT Contact, Nestio, CoStar, Placester, Rezora and Propertybase, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.
Report Includes
This report presents an overview of global market for Real Estate Marketing Software, market size. Analyses of the global market trends, with historic market revenue data for 2020 - 2024, estimates for 2025, and projections of CAGR through 2031.
This report researches the key producers of Real Estate Marketing Software, also provides the revenue of main regions and countries. Of the upcoming market potential for Real Estate Marketing Software, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Real Estate Marketing Software revenue, market share and industry ranking of main manufacturers, data from 2020 to 2025. Identification of the major stakeholders in the global Real Estate Marketing Software market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2020 to 2031. Evaluation and forecast the market size for Real Estate Marketing Software revenue, projected growth trends, production technology, application and end-user industry.
Real Estate Marketing Software Segment by Company
AppFolio
BoomTown
Constellation Real Estate Group (CREG)
IXACT Contact
Nestio
CoStar
Placester
Rezora
Propertybase
Buildout
Real Geeks
Keller Williams Realty
MRI Software
LeadSquared
IContact
Point2
Real Estate Marketing Software Segment by Type
Cloud Based
Web Based
Real Estate Marketing Software Segment by Application
Large Enterprises
SMEs
Real Estate Marketing Software Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Study Objectives
1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Real Estate Marketing Software market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Real Estate Marketing Software and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Real Estate Marketing Software.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. Revenue of Real Estate Marketing Software in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Analysis key trends, drivers, challenges, and opportunities within the global Real Estate Marketing Software industry.
Chapter 3: Detailed analysis of Real Estate Marketing Software companies' competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Real Estate Marketing Softwarerevenue, gross margin, and recent development, etc.
Chapter 7: North America (US & Canada) by type, by application and by country, revenue for each segment.
Chapter 8: Europe by type, by application and by country, revenue for each segment.
Chapter 9: China by type, and by application, revenue for each segment.
Chapter 10: Asia (excluding China) by type, by application and by region, revenue for each segment.
Chapter 11: South America, Middle East & Africa by type, by application and by country, revenue for each segment.
Chapter 12: Concluding Insights of the report.
Table 1:Global Real Estate Marketing Software Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
Table 2:Key Players of Cloud Based
Table 3:Key Players of Web Based
Table 4:Global Real Estate Marketing Software Market Size Growth Rate by Application (US$ Million): 2020 VS 2024 VS 2031
Table 5:Key Players of Large Enterprises
Table 6:Key Players of SMEs
Table 7:Global Real Estate Marketing Software Market Size Growth Rate (CAGR) by Region (US$ Million): 2020 VS 2024 VS 2031
Table 8:Global Real Estate Marketing Software Market Size by Region (2020-2025) & (US$ Million)
Table 9:Global Real Estate Marketing Software Market Share by Region (2020-2025)
Table 10:Global Real Estate Marketing Software Market Size by Region (2026-2031) & (US$ Million)
Table 11:Global Real Estate Marketing Software Market Share by Region (2026-2031)
Table 12:Real Estate Marketing Software Industry Trends
Table 13:Real Estate Marketing Software Industry Drivers
Table 14:Real Estate Marketing Software Industry Opportunities and Challenges
Table 15:Real Estate Marketing Software Industry Restraints
Table 16:Global Real Estate Marketing Software Revenue by Company (US$ Million) & (2020-2025)
Table 17:Global Real Estate Marketing Software Revenue Market Share by Company (2020-2025)
Table 18:Global Real Estate Marketing Software Players Revenue Ranking, 2023 VS 2024 VS 2025
Table 19:Global Real Estate Marketing Software Key Company Head office and Area Served
Table 20:Global Real Estate Marketing Software Company, Product Type & Application
Table 21:Global Real Estate Marketing Software Company Establishment Date
Table 22:Global Company Market Concentration Ratio (CR5 and HHI)
Table 23:Global Real Estate Marketing Software by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue of 2024)
Table 24:Global Real Estate Marketing Software Market Size by Type 2020 VS 2024 VS 2031 (US$ Million)
Table 25:Global Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 26:Global Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 27:Global Real Estate Marketing Software Revenue Market Share by Type (2020-2025)
Table 28:Global Real Estate Marketing Software Revenue Market Share by Type (2026-2031)
Table 29:Global Real Estate Marketing Software Market Size by Application 2020 VS 2024 VS 2031 (US$ Million)
Table 30:Global Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 31:Global Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 32:Global Real Estate Marketing Software Revenue Market Share by Application (2020-2025)
Table 33:Global Real Estate Marketing Software Revenue Market Share by Application (2026-2031)
Table 34:AppFolio Business Overview
Table 35:AppFolio Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 36:AppFolio Real Estate Marketing Software Product Portfolio
Table 37:AppFolio Recent Development
Table 38:BoomTown Company Information
Table 39:BoomTown Business Overview
Table 40:BoomTown Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 41:BoomTown Real Estate Marketing Software Product Portfolio
Table 42:BoomTown Recent Development
Table 43:Constellation Real Estate Group (CREG) Company Information
Table 44:Constellation Real Estate Group (CREG) Business Overview
Table 45:Constellation Real Estate Group (CREG) Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 46:Constellation Real Estate Group (CREG) Real Estate Marketing Software Product Portfolio
Table 47:Constellation Real Estate Group (CREG) Recent Development
Table 48:IXACT Contact Company Information
Table 49:IXACT Contact Business Overview
Table 50:IXACT Contact Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 51:IXACT Contact Real Estate Marketing Software Product Portfolio
Table 52:IXACT Contact Recent Development
Table 53:Nestio Company Information
Table 54:Nestio Business Overview
Table 55:Nestio Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 56:Nestio Real Estate Marketing Software Product Portfolio
Table 57:Nestio Recent Development
Table 58:CoStar Company Information
Table 59:CoStar Business Overview
Table 60:CoStar Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 61:CoStar Real Estate Marketing Software Product Portfolio
Table 62:CoStar Recent Development
Table 63:Placester Company Information
Table 64:Placester Business Overview
Table 65:Placester Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 66:Placester Real Estate Marketing Software Product Portfolio
Table 67:Placester Recent Development
Table 68:Rezora Company Information
Table 69:Rezora Business Overview
Table 70:Rezora Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 71:Rezora Real Estate Marketing Software Product Portfolio
Table 72:Rezora Recent Development
Table 73:Propertybase Company Information
Table 74:Propertybase Business Overview
Table 75:Propertybase Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 76:Propertybase Real Estate Marketing Software Product Portfolio
Table 77:Propertybase Recent Development
Table 78:Buildout Company Information
Table 79:Buildout Business Overview
Table 80:Buildout Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 81:Buildout Real Estate Marketing Software Product Portfolio
Table 82:Buildout Recent Development
Table 83:Real Geeks Company Information
Table 84:Real Geeks Business Overview
Table 85:Real Geeks Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 86:Real Geeks Real Estate Marketing Software Product Portfolio
Table 87:Real Geeks Recent Development
Table 88:Keller Williams Realty Company Information
Table 89:Keller Williams Realty Business Overview
Table 90:Keller Williams Realty Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 91:Keller Williams Realty Real Estate Marketing Software Product Portfolio
Table 92:Keller Williams Realty Recent Development
Table 93:MRI Software Company Information
Table 94:MRI Software Business Overview
Table 95:MRI Software Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 96:MRI Software Real Estate Marketing Software Product Portfolio
Table 97:MRI Software Recent Development
Table 98:LeadSquared Company Information
Table 99:LeadSquared Business Overview
Table 100:LeadSquared Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 101:LeadSquared Real Estate Marketing Software Product Portfolio
Table 102:LeadSquared Recent Development
Table 103:IContact Company Information
Table 104:IContact Business Overview
Table 105:IContact Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 106:IContact Real Estate Marketing Software Product Portfolio
Table 107:IContact Recent Development
Table 108:Point2 Company Information
Table 109:Point2 Business Overview
Table 110:Point2 Real Estate Marketing Software Revenue and Gross Margin (US$ Million) & (2020-2025)
Table 111:Point2 Real Estate Marketing Software Product Portfolio
Table 112:Point2 Recent Development
Table 113:North America Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 114:North America Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 115:North America Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 116:North America Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 117:North America Real Estate Marketing Software Market Size by Country (2020 VS 2024 VS 2031) & (US$ Million)
Table 118:North America Real Estate Marketing Software Market Size by Country (2020-2025)
Table 119:North America Real Estate Marketing Software Market Size by Country (2026-2031)
Table 120:Europe Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 121:Europe Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 122:Europe Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 123:Europe Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 124:Europe Real Estate Marketing Software Market Size by Country (2020 VS 2024 VS 2031) & (US$ Million)
Table 125:Europe Real Estate Marketing Software Market Size by Country (2020-2025)
Table 126:Europe Real Estate Marketing Software Market Size by Country (2026-2031)
Table 127:China Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 128:China Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 129:China Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 130:China Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 131:Asia Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 132:Asia Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 133:Asia Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 134:Asia Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 135:Asia Real Estate Marketing Software Market Size by Country (2020 VS 2024 VS 2031) & (US$ Million)
Table 136:Asia Real Estate Marketing Software Market Size by Country (2020-2025)
Table 137:Asia Real Estate Marketing Software Market Size by Country (2026-2031)
Table 138:South America, Middle East & Africa Real Estate Marketing Software Market Size by Type (2020-2025) & (US$ Million)
Table 139:South America, Middle East & Africa Real Estate Marketing Software Market Size by Type (2026-2031) & (US$ Million)
Table 140:South America, Middle East & Africa Real Estate Marketing Software Market Size by Application (2020-2025) & (US$ Million)
Table 141:South America, Middle East & Africa Real Estate Marketing Software Market Size by Application (2026-2031) & (US$ Million)
Table 142:South America, Middle East & Africa Real Estate Marketing Software Market Size by Country (2020 VS 2024 VS 2031) & (US$ Million)
Table 143:South America, Middle East & Africa Real Estate Marketing Software Market Size by Country (2020-2025)
Table 144:South America, Middle East & Africa Real Estate Marketing Software Market Size by Country (2026-2031)
Table 145:Research Programs/Design for This Report
Table 146:Authors List of This Report
Table 147:Secondary Sources
Table 148:Primary Sources
Figure 1:Real Estate Marketing Software Product Image
Figure 2:Global Real Estate Marketing Software Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Figure 3:Global Real Estate Marketing Software Market Share by Type: 2024 VS 2031
Figure 4:Cloud Based Image
Figure 5:Web Based Image
Figure 6:Global Real Estate Marketing Software Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Figure 7:Global Real Estate Marketing Software Market Share by Application: 2024 VS 2031
Figure 8:Large Enterprises Image
Figure 9:SMEs Image
Figure 10:Global Real Estate Marketing Software Market Size (US$ Million), 2020 VS 2024 VS 2031
Figure 11:Global Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 12:Global Real Estate Marketing Software Market Share by Region: 2024 VS 2031
Figure 13:Years Considered
Figure 14:Global Real Estate Marketing Software Market Share by Players in 2024
Figure 15:Global Top 5 and 10 Real Estate Marketing Software Players Market Share by Revenue in 2024
Figure 16:Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024
Figure 17:Global Real Estate Marketing Software Market Size by Type (2020 VS 2024 VS 2031) & (US$ Million)
Figure 18:Global Real Estate Marketing Software Revenue Market Share by Type (2020-2031)
Figure 19:Global Real Estate Marketing Software Market Size by Application (2020 VS 2024 VS 2031) & (US$ Million)
Figure 20:Global Real Estate Marketing Software Revenue Market Share by Application (2020-2031)
Figure 21:North America Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 22:North America Real Estate Marketing Software Market Share by Type (2020-2031)
Figure 23:North America Real Estate Marketing Software Market Share by Application (2020-2031)
Figure 24:North America Real Estate Marketing Software Market Share by Country (2020-2031)
Figure 25:United States Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 26:Canada Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 27:Mexico Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 28:Europe Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 29:Europe Real Estate Marketing Software Market Share by Type (2020-2031)
Figure 30:Europe Real Estate Marketing Software Market Share by Application (2020-2031)
Figure 31:Europe Real Estate Marketing Software Market Share by Country (2020-2031)
Figure 32:Germany Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 33:France Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 34:U.K. Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 35:Italy Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 36:Russia Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 37:Nordic Countries Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 38:China Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 39:China Real Estate Marketing Software Market Share by Type (2020-2031)
Figure 40:China Real Estate Marketing Software Market Share by Application (2020-2031)
Figure 41:Asia Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 42:Asia Real Estate Marketing Software Market Share by Type (2020-2031)
Figure 43:Asia Real Estate Marketing Software Market Share by Application (2020-2031)
Figure 44:Asia Real Estate Marketing Software Market Share by Country (2020-2031)
Figure 45:Japan Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 46:South Korea Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 47:Taiwan Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 48:Southeast Asia Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 49:India Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 50:Australia Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 51:South America, Middle East & Africa Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 52:South America, Middle East & Africa Real Estate Marketing Software Market Share by Type (2020-2031)
Figure 53:South America, Middle East & Africa Real Estate Marketing Software Market Share by Application (2020-2031)
Figure 54:South America, Middle East & Africa Real Estate Marketing Software Market Share by Country (2020-2031)
Figure 55:Brazil Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 56:South Africa Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 57:Saudi Arabia Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 58:Turkey Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 59:Argentina Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 60:UAE Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 61:Egypt Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 62:Chile Real Estate Marketing Software Market Size (2020-2031) & (US$ Million)
Figure 63:Research Process
Figure 64:Key Executives Interviewed

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Global Real Estate Marketing Software Market by Size, by Type, by Application, by Region, History and Forecast 2020-2031

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